At the launch and promotional tour of the Toyota Etios in Brazil, the
company showcased variants of the car in different colors and trims
Seeing some of the photographs, we are able to verify that the color
palette of Brazil and India don’t exactly match, as Brazil gets colors
that India feels awkward to drive in.
If you are in the dark about the Brazilian market, let us explain to
you that the Etios has plenty of competition to firefight. The Fiat
Palio and Siena, VW Gol and Voyage, Renault Sandero and Logan are some
of its chief rivals. The competition is fresh, either from a facelift or
a generation change.
However, the Etios exhibit, that tours as part of the promotional
event named “Etios Connection,” that attracts a second glance, is a
variant adorned with a body kit. Toyota Brazil does not plan to
manufacture this car. The car is in attendance to announce that the
Etios can take on a racy avatar as well.
We spoke to Brazilian auto expert Eber Carmo, who runs Noticias.automotive.br to get a better perspective on this vehicle -
Toyota brought this particular sport
variant of the Etios to the event to give the visitors the impression
that it can be sporty, can be good looking, and something beyond the
Renault Logan. Many people here in Brazil are saying that Toyota took
very long to release a competitor which looks like an expensive Logan.
We know that this is not exactly true,
but in a market where looks are so important, Toyota will have a hard
time selling the Etios. It might sell well because of Toyota’s
reputation for quality and reliability, but those who look for a good
looking car will shop elsewhere.
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